1. Data Protection at a Glance

General Information

The following information provides a simple overview of what happens to your personal data when you visit this website. Personal data is any data that can be used to personally identify you. Detailed information on data protection can be found in our privacy policy listed below.

Data Collection on This Website

Who is responsible for data collection on this website?

Data processing on this website is carried out by the website operator. Contact details can be found in the section “Information on the Data Controller” in this privacy policy.

How do we collect your data?

Some data is collected when you provide it to us. This may include, for example, data entered into a contact form.

Other data is collected automatically or after your consent when you visit the website through our IT systems. This primarily includes technical data (e.g., internet browser, operating system, or time of page access). This data is collected automatically as soon as you enter this website.

What do we use your data for?

Some of the data is collected to ensure the error-free provision of the website. Other data may be used to analyze user behavior.

What rights do you have regarding your data?

You have the right to receive information free of charge at any time about the origin, recipients, and purpose of your stored personal data. You also have the right to request correction or deletion of this data. If you have given consent to data processing, you may revoke this consent at any time with effect for the future. Furthermore, under certain circumstances, you have the right to request restriction of the processing of your personal data. You also have the right to lodge a complaint with the competent supervisory authority.

For this purpose, and for any further questions regarding data protection, you may contact us at any time.


2. Hosting

IONOS

The content of our website is hosted by IONOS.

Provider:
IONOS SE
Elgendorfer Str. 57
56410 Montabaur, Germany

When you visit our website, IONOS collects various log files, including your IP addresses.

The use of IONOS is based on Article 6(1)(f) GDPR. We have a legitimate interest in presenting our website as reliably as possible. If corresponding consent has been requested, processing is carried out exclusively on the basis of Article 6(1)(a) GDPR and Section 25(1) TDDDG, insofar as consent includes the storage of cookies or access to information on the user’s device. Consent may be revoked at any time.


3. General Information and Mandatory Information

Data Protection

The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with statutory data protection regulations and this privacy policy.

When you use this website, various personal data is collected. Personal data is any information by which you can be personally identified. This privacy policy explains which data we collect, what we use it for, and how and for what purpose this is done.

Please note that data transmission over the Internet (e.g., communication by email) may have security vulnerabilities. Complete protection of data against access by third parties is not possible.

Information on the Data Controller

The controller responsible for data processing on this website is:

Hahne Consulting GmbH
Königsberger Str. 31
55559 Bretzenheim
Germany

Phone: +49 671 2027180
Email: info@hahneconsulting.de

The controller is the natural or legal person who alone or jointly determines the purposes and means of processing personal data.

Storage Period

Unless a more specific retention period is stated in this privacy policy, your personal data remains with us until the purpose for data processing no longer applies. If you submit a legitimate request for deletion or revoke your consent, your data will be deleted unless legal retention obligations apply.

Legal Bases for Data Processing

Where consent has been granted, we process personal data on the basis of Article 6(1)(a) GDPR and, where special categories of data are processed, Article 9(2)(a) GDPR.

Where processing is necessary for the performance of a contract or pre-contractual measures, processing is based on Article 6(1)(b) GDPR.

Where processing is necessary to comply with a legal obligation, it is based on Article 6(1)(c) GDPR.

Processing may also be carried out on the basis of our legitimate interests pursuant to Article 6(1)(f) GDPR.

Recipients of Personal Data

As part of our business activities, we work with various external parties. Personal data is only disclosed where necessary for contract performance, where required by law, where we have a legitimate interest, or where another legal basis permits disclosure.

Withdrawal of Consent

Many data processing operations are only possible with your express consent. You may withdraw consent at any time. The legality of processing carried out before withdrawal remains unaffected.

Right to Object (Article 21 GDPR)

Where data processing is based on Article 6(1)(e) or (f) GDPR, you have the right to object at any time, on grounds relating to your particular situation.

If your personal data is processed for direct marketing purposes, you have the right to object at any time to such processing. Following your objection, your personal data will no longer be used for direct marketing purposes.

Right to Lodge a Complaint

In the event of GDPR violations, data subjects have the right to lodge a complaint with a supervisory authority.

Right to Data Portability

You have the right to receive data that we process automatically on the basis of your consent or contract performance in a commonly used, machine-readable format.

Right of Access, Rectification, and Erasure

Within the framework of applicable law, you have the right at any time to receive information about your stored personal data, its origin, recipients, and purpose, and, if applicable, the right to correction or deletion.

Right to Restriction of Processing

You have the right to request restriction of the processing of your personal data under certain circumstances, including:

  • If you contest the accuracy of your data.
  • If processing is unlawful and you oppose deletion.
  • If we no longer need the data, but you require it for legal claims.
  • If you have objected pursuant to Article 21(1) GDPR and a balancing of interests is pending.

SSL/TLS Encryption

This website uses SSL/TLS encryption for security reasons and to protect the transmission of confidential content. You can recognize an encrypted connection by the change from “http://” to “https://” in the browser address bar and the lock symbol.


4. Data Collection on This Website

Cookies

Our website uses so-called “cookies.” Cookies are small data packages and do not cause any damage to your device. They are stored either temporarily for the duration of a session (session cookies) or permanently (persistent cookies) on your device.

Session cookies are automatically deleted after your visit. Persistent cookies remain stored on your device until you delete them or they are automatically deleted by your web browser.

Cookies may originate from us (first-party cookies) or from third-party companies (third-party cookies). Third-party cookies enable the integration of certain third-party services within websites (e.g., cookies for payment processing services).

Cookies serve various functions. Many cookies are technically necessary because certain website functions would not work without them (e.g., shopping cart functionality or video display). Other cookies may be used to analyze user behavior or for advertising purposes.

Cookies required for electronic communication processes, for providing functions requested by users, or for optimizing the website are stored on the basis of Article 6(1)(f) GDPR, unless another legal basis is specified.

If consent for the storage of cookies or comparable technologies has been requested, processing takes place exclusively on the basis of that consent (Article 6(1)(a) GDPR and Section 25(1) TDDDG). Consent can be revoked at any time.

You can configure your browser to notify you about the use of cookies and allow cookies only in individual cases, exclude acceptance of cookies for specific situations or generally, and activate automatic deletion of cookies when closing the browser. Disabling cookies may limit the functionality of this website.


Consent Management with Usercentrics

This website uses Usercentrics’ consent technology to obtain and document your consent for storing certain cookies or using certain technologies in a GDPR-compliant manner.

Provider:

Usercentrics GmbH
Sendlinger Straße 7
80331 Munich, Germany

When you visit our website, the following personal data is transferred to Usercentrics:

  • Your consent(s) or withdrawal of consent(s)
  • Your IP address
  • Information about your browser
  • Information about your device
  • Time of your website visit
  • Geolocation data

Usercentrics also stores a cookie in your browser to assign granted consents or withdrawals. The collected data is stored until you request deletion, delete the Usercentrics cookie yourself, or the purpose for storage no longer applies. Mandatory statutory retention obligations remain unaffected.

The use of Usercentrics is based on Article 6(1)(c) GDPR.


5. Analytics Tools and Advertising

Google Tag Manager

We use Google Tag Manager.

Provider:

Google Ireland Limited
Gordon House, Barrow Street
Dublin 4, Ireland

Google Tag Manager allows us to integrate tracking and statistical tools and other technologies into our website. The Tag Manager itself does not create user profiles, store cookies, or conduct independent analyses. It merely manages and deploys integrated tools.

However, Google Tag Manager records your IP address, which may also be transferred to Google’s parent company in the United States.

The use of Google Tag Manager is based on Article 6(1)(f) GDPR. If consent has been requested, processing is based exclusively on Article 6(1)(a) GDPR and Section 25(1) TDDDG.


Google Analytics

This website uses Google Analytics, a web analytics service provided by Google Ireland Limited.

Google Analytics enables website operators to analyze visitor behavior. The website operator receives various usage data, including:

  • Page views
  • Time spent on pages
  • Operating systems used
  • User origin

This data is assigned to the user’s device. It is not linked to a user ID.

Google Analytics may also record:

  • Mouse movements
  • Scrolling behavior
  • Clicks

Google Analytics uses technologies such as cookies and device fingerprinting to recognize users and analyze behavior. Information collected by Google is generally transmitted to and stored on servers in the United States.

Use of this service is based on your consent pursuant to Article 6(1)(a) GDPR and Section 25(1) TDDDG.

IP Anonymization

Google Analytics IP anonymization is activated. This means your IP address is shortened within the European Union or other EEA member states before being transmitted to the United States.

Only in exceptional cases is the full IP address transmitted to a Google server in the USA and shortened there.

Google uses this information on behalf of the website operator to:

  • Evaluate website usage
  • Compile website activity reports
  • Provide additional services related to website and internet usage

The IP address transmitted by your browser within the scope of Google Analytics is not merged with other Google data.

Browser Plugin

You can prevent Google from collecting and processing your data by downloading and installing the browser plugin available at:

https://tools.google.com/dlpage/gaoptout

More information can be found in Google’s Privacy Policy.


Google Ads

This website uses Google Ads.

Google Ads allows us to display advertisements in Google search results and on third-party websites. Advertisements can be targeted based on:

  • Search keywords
  • Location data
  • Interests and audience data

We can also analyze which search terms triggered our ads and how many users clicked them.

Use of Google Ads is based on your consent under Article 6(1)(a) GDPR and Section 25(1) TDDDG.


6. Newsletter

Newsletter Data

If you subscribe to our newsletter, we require:

  • Your email address
  • Information allowing verification that you are the owner of the email address
  • Confirmation that you agree to receive the newsletter

Additional information is collected only voluntarily.

These data are used exclusively for sending the requested information and are not passed on to third parties.

Processing is based solely on your consent pursuant to Article 6(1)(a) GDPR.

You may revoke your consent at any time via the unsubscribe link contained in every newsletter.

The legality of data processing carried out before withdrawal remains unaffected.

Your newsletter data will be stored until you unsubscribe and then deleted from the mailing list.

We reserve the right to remove or block email addresses from our mailing list based on our legitimate interests under Article 6(1)(f) GDPR.

After unsubscribing, your email address may be stored in a blacklist to prevent future mailings. This storage is not time-limited.


7. Plugins and Tools

Vimeo

This website uses plugins from the video platform Vimeo.

Provider:

Vimeo Inc.
555 West 18th Street
New York, NY 10011
USA

When you visit a page on our website that contains a Vimeo video, a connection is established to Vimeo’s servers. Vimeo is informed which of our pages you have visited. Vimeo also receives your IP address, even if you are not logged into Vimeo or do not have a Vimeo account.

The information collected by Vimeo is transmitted to Vimeo servers in the United States.

If you are logged into your Vimeo account, Vimeo can directly associate your browsing behavior with your personal profile. You can prevent this by logging out of your Vimeo account.

Vimeo uses cookies and comparable technologies (e.g., device fingerprinting) to recognize website visitors.

The use of Vimeo is based on our legitimate interest in presenting our online content attractively in accordance with Article 6(1)(f) GDPR.

Where consent is requested, processing takes place exclusively on the basis of Article 6(1)(a) GDPR and Section 25(1) TDDDG. Consent may be revoked at any time.


Google Fonts

This website uses Google Fonts to ensure the uniform display of fonts.

Provider:

Google Ireland Limited
Gordon House, Barrow Street
Dublin 4, Ireland

When you access a page, your browser loads the required fonts into its cache to display texts and fonts correctly.

For this purpose, your browser must establish a connection to Google’s servers. As a result, Google becomes aware that this website was accessed via your IP address.

The use of Google Fonts is based on Article 6(1)(f) GDPR, reflecting our legitimate interest in a consistent presentation of our website.

If consent is requested, processing takes place exclusively on the basis of Article 6(1)(a) GDPR and Section 25(1) TDDDG.

If your browser does not support Google Fonts, a standard font from your computer will be used instead.


Google reCAPTCHA

We use Google reCAPTCHA on this website.

Provider:

Google Ireland Limited
Gordon House, Barrow Street
Dublin 4, Ireland

The purpose of reCAPTCHA is to determine whether data entered on this website (for example, in a contact form) is being entered by a human or by an automated program.

To achieve this, reCAPTCHA analyzes website visitor behavior based on various characteristics.

This analysis begins automatically as soon as the visitor enters the website.

During the analysis, reCAPTCHA evaluates various information, including:

  • IP address
  • Time spent on the website
  • Mouse movements performed by the user

The data collected during the analysis is forwarded to Google.

The reCAPTCHA analysis runs completely in the background. Website visitors are not informed separately that an analysis is taking place.

The storage and analysis of the data are based on Article 6(1)(f) GDPR. The website operator has a legitimate interest in protecting its website from abusive automated spying and spam.

Where consent has been requested, processing takes place exclusively on the basis of Article 6(1)(a) GDPR and Section 25(1) TDDDG.

Consent may be withdrawn at any time.


8. E-Commerce and Payment Providers

Processing of Customer and Contract Data

We collect, process, and use personal customer and contract data for the establishment, content design, and modification of our contractual relationships.

We collect, process, and use personal data relating to the use of this website (usage data) only insofar as necessary to enable the user to utilize the service or for billing purposes.

The legal basis is Article 6(1)(b) GDPR.

Collected customer data will be deleted after completion of the order or termination of the business relationship and after expiration of any applicable statutory retention periods.

Statutory retention obligations remain unaffected.


Data Transfer Upon Conclusion of Contracts for Services and Digital Content

We transfer personal data to third parties only where necessary for contract processing, such as to the financial institution responsible for payment processing.

No further transfer of data takes place unless you have expressly consented to such transfer.

Your data will not be disclosed to third parties for advertising purposes without your explicit consent.

The legal basis for this processing is Article 6(1)(b) GDPR.


Digistore24

Some of our products, services, and content are offered through Digistore24 as a reseller.

Provider and contractual partner:

Digistore24 GmbH
St.-Godehard-Straße 32
31139 Hildesheim
Germany

Digistore24 independently determines which data it stores and processes when this website is accessed. Further information can be found in Digistore24’s own Privacy Policy.


Digistore24 WordPress Plugin

The Digistore24 WordPress plugin enables the integration of various Digistore24 services into a website, including:

  • Social Proof Bubble
  • Affiliate advertising material generator
  • Other Digistore24 tools

Whenever such services are embedded, non-personal data (e.g., JavaScript files) is loaded from Digistore24 servers.

During this process, your web browser accesses a webpage from Digistore24’s servers.

Our server has no influence over the extent to which your browser transmits data to Digistore24.

Our own server does not transmit any data to Digistore24 in this context.

The scope of data processing is governed by Digistore24’s Privacy Policy.


Promotional Links / Content Links

This website contains links to offers provided by Digistore24.

The purpose of these links is to direct users to products that may be of interest to them.

Some of these links point to the domain digistore24.com.

When you click one of these links, your browser accesses a webpage hosted on Digistore24’s servers.

Our server does not transmit data to Digistore24 during this process.

Instead, as with any website visit, your browser directly transmits data to Digistore24.

We have no control over the scope of data transmitted by your browser.

For further information regarding the processing of data by Digistore24, please refer to Digistore24’s Privacy Policy.